Yesterday, Facebook announced they were moving to compete against Google's OpenSocial platform by openly releasing their Facebook Development Platform to other Social Networks. What does all this infrastructure release really mean? Simply, that Facebook is trying to connect your user profile with other big web destinations, and they're racing Google to cover the most ground first.
I think Facebook has a shot. There is no comparison between the ease of use of Facebook and Google's still overcomplicated Orkut. Facebook currently has the edge on hype (important to advertisers and big companies trying to get in to social networks) and an unquestionable command of the North American and U.K. demographics.
Only time will tell who will come out victorious, and I'm going to leave stating why I think it will be Facebook. In the end, the Social Networking game comes down to user satisfaction, ease-of-use, and timing. And just the other day, Facebook made one of those small changes that will give every user a small but welcome smile in their day. They upgraded Facebook Photos (Facebook's Photos is actually the top photo-sharing application on the entire web, completely ousting Flickr) to eliminate all loading time for viewing albums. That's right, you can now click through an entire album in seconds, without a single load time between pictures. They use a new technology called Ajax, and it's fantastic.
Cheers to innovation and enhanced user experience.
Thursday, December 13, 2007
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